Let’s start with the basics first. What is the pirate funnel?
Originally developed by Dave McClure, the Pirate Funnel was designed to help startups track key metrics in the software industry. But at CareerHub, we decided to apply this model to recruitment. We made it our own by adding an extra “A” (Assessment), a step that we think is important in the recruitment landscape in Mauritius.
It’s basically the AAARRR! that pirates say, nothing deeper than that! But instead of treasure, we look for top-tier talent.
And here’s an idea we came up with: could you leverage pirate metrics in talent acquisition, too?
And better yet, we’ve enhanced it to AAAARRR—adding an extra A and an extra layer of precision to your recruitment process.
Assessment
We start by assessing your company from the inside out. We dive deep into your culture, vision, and goals, ensuring we fully understand what makes your business tick. This forms the foundation for everything that follows.
Awareness
We create a tailored strategy to boost your visibility. From highlighting your strengths to showcasing your values, we ensure that the right talent knows who you are and why they should want to join your team.
Acquisition
We guide you in crafting job ads and positioning your company’s offerings to attract top-tier talent. Our focus is on making sure that when candidates see your openings, they’re eager to take the next step.
Activation
We activate your recruitment campaigns and handle all communications, ensuring that every touchpoint with candidates keeps them engaged and excited about your company. From the first interaction to the final hire, we maintain a seamless and effective flow.
Recruitment
We put your recruitment strategy into action. With our insights and alignment with your goals, we bring the right candidates into the fold, helping you fill roles with individuals who are ready to make a difference.
Retention
We focus on ensuring your hires stick around and thrive. By assessing how you support and nurture your team, we help create an environment that fosters long-term employee loyalty and growth.
Referral
When employees are happy, they become your best advocates. We help build an employer brand that inspires referrals, naturally expanding your talent pool through positive word-of-mouth and employee recommendations.
